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L’Oréal Dishes Beauty Advice in Real Time

Live online, digital effort during yesterday's Emmy's.

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By: Christine Esposito

Editor-in-Chief

L'Oreal Paris gave women the tools and know-how to get the looks seen on the red carpet at-home, in real time, through its Live Social Response Lab yesterday during the Emmy’s. The Live Social Response Lab was staffed by fashion illustrator Katie Rodgers, who created inspirational mood boards based on the trending red carpet looks, professional hair, makeup and nail experts and L’Oréal’s new roster of Destination Beauty digital influencers. This team engaged women in the red carpet beauty ...

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